SAM Charter takes a business-led and IT-charged approach when creating your SAM solution. By capturing the strategic requirements of your business from the outset, we ensure your SAM framework addresses your bespoke business needs rather than trying to shoe-horn SAM technology onto your IT estate, with the business having to flex around that technology.

SAM Charter is an internationally recognised consultancy in software and IT asset manageme... Read more

At SAM Charter, our journey began with a vision to revolutionise the landscape of software asset management (SAM) consulting. With a deep understanding of the pivotal role that IT assets play in driving business success, we embarked on a mission to bridge the gap between technology and strategic objectives. Our commitment to excellence is underscored by our unwavering dedication to aligning every facet of our services with the core principle... Read more

Software Asset Management went through a phase of believing the answer to better control of the software asset lifecycle lay in the purchase of technology. Many companies, though, realised that buying a SAM suite is like owning a cooker; possession of one does not make you Gordon Ramsey! Being able to use a SAM suite to arrive at the best possible results for your business and the software asset lifecycle requires quality SAM processes to ov... Read more